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Generation Z. A customer like everyone else?

2023.06.09

Have you ever wondered how the sales market adapts to Gen Z customers? Do you feel that young individuals are difficult to understand both as people and customers? If so, you are in the right place!

The “Generation Z customer revolution – shaping a new sales image” panel was created especially for entrepreneurs who want to get to know their younger customers better and adapt their sales strategies to their expectations. Generation Z is a group of people born between 1997 and 2012, who are the youngest generation on the labor market. This is a generation that has been brought up in the digital era, and thus – with the use of new technologies.

During the panel, we will focus on providing practical tips. We will share strategies that can help attract Gen Z customers. From communication methods, through creating valuable content, to tailoring the offer to their needs – you will learn how to gain their attention and become their preferred supplier.

We invite you to join the discussion and discover new ways to sell!

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